During our initial meetings with the team at Stiftung WohnWerk, we discovered that many people with disabilities working at Stiftung WohnWerk enjoyed circular knitting using knitting rings. Over time, numerous knitted pieces had accumulated, yet there was no clear idea of how these could be developed into finished products.
We therefore focused on developing product concepts that use these circular knitted components as their main material. The result: DROP, a flexible bottle carrier that adapts to different bottle shapes, and MESH, a lamp made from white knitted cord that becomes beautifully illuminated when lit.
Our work for Stiftung WohnWerk focused on product design and built on an activity that was already meaningful and widely enjoyed. By developing it further into market-ready products, we helped create tangible value for Stiftung WohnWerk and the people involved. Additionally, through carefully designed packaging and targeted product photography, we laid the foundation for the products to be successfully sold across various retail channels.
Product images by Philipp Hänger
During our initial meetings with the team at Stiftung WohnWerk, we discovered that many people with disabilities working at Stiftung WohnWerk enjoyed circular knitting using knitting rings. Over time, numerous knitted pieces had accumulated, yet there was no clear idea of how these could be developed into finished products.
We therefore focused on developing product concepts that use these circular knitted components as their main material. The result: DROP, a flexible bottle carrier that adapts to different bottle shapes, and MESH, a lamp made from white knitted cord that becomes beautifully illuminated when lit.
Our work for Stiftung WohnWerk focused on product design and built on an activity that was already meaningful and widely enjoyed. By developing it further into market-ready products, we helped create tangible value for Stiftung WohnWerk and the people involved. Additionally, through carefully designed packaging and targeted product photography, we laid the foundation for the products to be successfully sold across various retail channels.
Product images by Philipp Hänger
The Arwole Daybag was developed for Arwole, a social institution based in Sargans with a strong tradition in wood, leather, and textile craftsmanship.
Conceived as a high-quality tote, the Daybag was designed for long-term use. Robust materials, reinforced stress points, and a reduced construction ensure durability, while the timeless form avoids short-lived trends. Carefully integrated details support daily functionality without adding visual complexity.
The bag offers three carrying options to extend its range of use. Long shoulder straps allow comfortable everyday carrying, integrated short handles sit flush within the bag’s edge for compact handling similar to a classic shopping bag, and an optional detachable shoulder strap enables hands-free use and greater comfort over longer distances or while cycling.
Tale was responsible for the overall product concept, defining the functional architecture and design language of the bag. Our work included product design, pattern development, and the sourcing of materials, webbings, and trims, with a focus on durability, manufacturability, and consistent quality.
Through a combination of product design, development, and strategic positioning, our contribution resulted in a distinctive, technically sound everyday bag that strengthens Arwole’s portfolio while supporting reliable and economically viable local production.
Images by Tale
The Arwole Daybag was developed for Arwole, a social institution based in Sargans with a strong tradition in wood, leather, and textile craftsmanship.
Conceived as a high-quality tote, the Daybag was designed for long-term use. Robust materials, reinforced stress points, and a reduced construction ensure durability, while the timeless form avoids short-lived trends. Carefully integrated details support daily functionality without adding visual complexity.
The bag offers three carrying options to extend its range of use. Long shoulder straps allow comfortable everyday carrying, integrated short handles sit flush within the bag’s edge for compact handling similar to a classic shopping bag, and an optional detachable shoulder strap enables hands-free use and greater comfort over longer distances or while cycling.
Tale was responsible for the overall product concept, defining the functional architecture and design language of the bag. Our work included product design, pattern development, and the sourcing of materials, webbings, and trims, with a focus on durability, manufacturability, and consistent quality.
Through a combination of product design, development, and strategic positioning, our contribution resulted in a distinctive, technically sound everyday bag that strengthens Arwole’s portfolio while supporting reliable and economically viable local production.
Images by Tale
For Weizenkorn, a Basel-based social enterprise, we developed a new brand from the ground up—defining its design philosophy, product strategy, and market positioning. The result is the Living Collection: a range of home products that brings together minimalist design, high-quality craftsmanship, and purposeful functionality.
Each item is designed for long-term use and adaptable living. From ATLAS, a multifunctional furniture piece that doubles as a stool or side table, to PLAK, a foldable trivet that stores like a book—every product reflects timeless aesthetics, sustainable materials, and local social production.
Our work included concept development, market research, packaging design, and a compelling sales brochure. The project not only increases internal value creation for Weizenkorn’s workshops, but also positions the brand for long-term success in the design-conscious home goods market.
Images by Claudia Link and Tale
For Weizenkorn, a Basel-based social enterprise, we developed a new brand from the ground up—defining its design philosophy, product strategy, and market positioning. The result is the Living Collection: a range of home products that brings together minimalist design, high-quality craftsmanship, and purposeful functionality.
Each item is designed for long-term use and adaptable living. From ATLAS, a multifunctional furniture piece that doubles as a stool or side table, to PLAK, a foldable trivet that stores like a book—every product reflects timeless aesthetics, sustainable materials, and local social production.
Our work included concept development, market research, packaging design, and a compelling sales brochure. The project not only increases internal value creation for Weizenkorn’s workshops, but also positions the brand for long-term success in the design-conscious home goods market.
Images by Claudia Link and Tale
For Wohnwerk, a social institution providing housing and employment opportunities for individuals with support needs, we developed a fresh and expressive corporate design that reflects its spirit.
Our approach focused on evolving the existing logo by reinforcing its strongest, most distinctive elements while eliminating anything superfluous. At the same time, we completely redefined the brand’s visual language—introducing a new typography, color palette, and graphic elements. The previous dark, muted tones gave way to a light and inviting design, with fresh colors and generous, vibrant layouts.
This transformation extends to the website, which now feels modern, welcoming, and easy to navigate. Designed with accessibility in mind, it ensures barrier-free use and intuitive interaction by incorporating familiar patterns. More than just a visual update, the new identity captures the openness and joy that define Wohnwerk, making its mission more visible and engaging.
Images by Wohnwerk and Tale
For Wohnwerk, a social institution providing housing and employment opportunities for individuals with support needs, we developed a fresh and expressive corporate design that reflects its spirit.
Our approach focused on evolving the existing logo by reinforcing its strongest, most distinctive elements while eliminating anything superfluous. At the same time, we completely redefined the brand’s visual language—introducing a new typography, color palette, and graphic elements. The previous dark, muted tones gave way to a light and inviting design, with fresh colors and generous, vibrant layouts.
This transformation extends to the website, which now feels modern, welcoming, and easy to navigate. Designed with accessibility in mind, it ensures barrier-free use and intuitive interaction by incorporating familiar patterns. More than just a visual update, the new identity captures the openness and joy that define Wohnwerk, making its mission more visible and engaging.
Images by Wohnwerk and Tale
For Meyra, a German manufacturer of wheelchairs, we developed a new design language that unifies the aesthetics across all models while enhancing functionality. The design emphasizes recognizability with a distinctive silhouette in the knee area and refined details that stand out.
The tubular frame profiles, integral to the design, were reimagined to improve ergonomics. Flattened upper surfaces on the tubes provide comfortable support and grip during transfers in and out of the wheelchair. By minimizing visible screws, the wheelchairs achieve a sleek, contemporary appearance that feels both elegant and lightweight. A core aspect of the design was understanding that a wheelchair is more than a supportive product—it’s part of the user’s identity. This insight guided us to create a design that feels empowering and integrates seamlessly into the user’s life, much like any contemporary product.
Images by Meyra and Tale
For Meyra, a German manufacturer of wheelchairs, we developed a new design language that unifies the aesthetics across all models while enhancing functionality. The design emphasizes recognizability with a distinctive silhouette in the knee area and refined details that stand out.
The tubular frame profiles, integral to the design, were reimagined to improve ergonomics. Flattened upper surfaces on the tubes provide comfortable support and grip during transfers in and out of the wheelchair. By minimizing visible screws, the wheelchairs achieve a sleek, contemporary appearance that feels both elegant and lightweight. A core aspect of the design was understanding that a wheelchair is more than a supportive product—it’s part of the user’s identity. This insight guided us to create a design that feels empowering and integrates seamlessly into the user’s life, much like any contemporary product.
Images by Meyra and Tale
To expand the reach of the MBF Foundation’s in-house products beyond its regional market, we proposed the creation of a new brand designed for both local and international appeal. This strategy led to the development of Stein Made, a name that reflects its regional origins while being versatile for broader markets. The logo, featuring a Tangram symbol, connects visually to the MBF Foundation’s existing corporate design, reinforcing the relationship between the new brand and its origins. Each Stein Made product features distinct, recognizable packaging that uses simple line drawings to communicate its contents. Combining cost-effective corrugated cardboard with premium screen printing, the packaging embodies the values of Stein Made products: quality, craftsmanship, and authenticity. Practical details, such as product information, wood type, and the foundation’s background, are printed directly on the packaging, simplifying logistics while enhancing shelf appeal.
Images by MBF and Tale
To expand the reach of the MBF Foundation’s in-house products beyond its regional market, we proposed the creation of a new brand designed for both local and international appeal. This strategy led to the development of Stein Made, a name that reflects its regional origins while being versatile for broader markets. The logo, featuring a Tangram symbol, connects visually to the MBF Foundation’s existing corporate design, reinforcing the relationship between the new brand and its origins. Each Stein Made product features distinct, recognizable packaging that uses simple line drawings to communicate its contents. Combining cost-effective corrugated cardboard with premium screen printing, the packaging embodies the values of Stein Made products: quality, craftsmanship, and authenticity. Practical details, such as product information, wood type, and the foundation’s background, are printed directly on the packaging, simplifying logistics while enhancing shelf appeal.
Images by MBF and Tale