Garderobe 125, 2026
Thut Möbel is known for its iconic folding curtain, used as both a wardrobe door and a room divider. In the made-to-measure production process, numerous offcuts of the aluminium profile accumulate—high-quality material with untapped potential.
Together with the Thut team, we developed Garderobe 125, a wall-mounted coat rack created directly from these leftover profile sections. Combined with 3D-printed hooks, the result is a product that feels unmistakably Thut: precise, efficient, and adaptable by design.
At a time when overproduction defines large parts of the furniture industry, Garderobe 125 proposes a different approach. By transforming existing profiles into a functional, durable product, the project demonstrates how thoughtful design can extend the life of materials already in use. Rather than starting from new resources, value is created through rethinking what is already available.
Garderobe 125 reinforces Thut’s long-standing commitment to intelligent, resource-conscious construction—showing that meaningful products can emerge from constraints, not despite them.
Images by Thut and Tale
Thut Möbel is known for its iconic folding curtain, used as both a wardrobe door and a room divider. In the made-to-measure production process, numerous offcuts of the aluminium profile accumulate—high-quality material with untapped potential.
Together with the Thut team, we developed Garderobe 125, a wall-mounted coat rack created directly from these leftover profile sections. Combined with 3D-printed hooks, the result is a product that feels unmistakably Thut: precise, efficient, and adaptable by design.
At a time when overproduction defines large parts of the furniture industry, Garderobe 125 proposes a different approach. By transforming existing profiles into a functional, durable product, the project demonstrates how thoughtful design can extend the life of materials already in use. Rather than starting from new resources, value is created through rethinking what is already available.
Garderobe 125 reinforces Thut’s long-standing commitment to intelligent, resource-conscious construction—showing that meaningful products can emerge from constraints, not despite them.
Images by Thut and Tale
Drop and Mesh, 2026
During our initial meetings with the team at Stiftung WohnWerk, we discovered that many people with disabilities working at Stiftung WohnWerk enjoyed circular knitting using knitting rings. Over time, numerous knitted pieces had accumulated, yet there was no clear idea of how these could be developed into finished products.
We therefore focused on developing product concepts that use these circular knitted components as their main material. The result: DROP, a flexible bottle carrier that adapts to different bottle shapes, and MESH, a lamp made from white knitted cord that becomes beautifully illuminated when lit.
Our work for Stiftung WohnWerk focused on product design and built on an activity that was already meaningful and widely enjoyed. By developing it further into market-ready products, we helped create tangible value for Stiftung WohnWerk and the people involved. Additionally, through carefully designed packaging and targeted product photography, we laid the foundation for the products to be successfully sold across various retail channels.
Product images by Philipp Hänger
During our initial meetings with the team at Stiftung WohnWerk, we discovered that many people with disabilities working at Stiftung WohnWerk enjoyed circular knitting using knitting rings. Over time, numerous knitted pieces had accumulated, yet there was no clear idea of how these could be developed into finished products.
We therefore focused on developing product concepts that use these circular knitted components as their main material. The result: DROP, a flexible bottle carrier that adapts to different bottle shapes, and MESH, a lamp made from white knitted cord that becomes beautifully illuminated when lit.
Our work for Stiftung WohnWerk focused on product design and built on an activity that was already meaningful and widely enjoyed. By developing it further into market-ready products, we helped create tangible value for Stiftung WohnWerk and the people involved. Additionally, through carefully designed packaging and targeted product photography, we laid the foundation for the products to be successfully sold across various retail channels.
Product images by Philipp Hänger
ADC3, 2025
For CAMAG, a Swiss manufacturer of laboratory instruments, we designed the new ADC 3 — a device that delivers comfort, safety, and reproducibility in isocratic development.
As the first product developed under the new HPTLC design strategy we created, the ADC 3 introduces a unifying blue interface panel that integrates touch control, display, product name, and branding into a single, iconic element.
This design approach ensures a consistent user interface and visual identity across a product family with very different form factors and functionalities.
By enhancing usability and strengthening product recognition, the new design improves the experience for laboratory professionals while reinforcing CAMAG’s position as the global leader in HPTLC.
Images by Camag and Tale
For CAMAG, a Swiss manufacturer of laboratory instruments, we designed the new ADC 3 — a device that delivers comfort, safety, and reproducibility in isocratic development.
As the first product developed under the new HPTLC design strategy we created, the ADC 3 introduces a unifying blue interface panel that integrates touch control, display, product name, and branding into a single, iconic element.
This design approach ensures a consistent user interface and visual identity across a product family with very different form factors and functionalities.
By enhancing usability and strengthening product recognition, the new design improves the experience for laboratory professionals while reinforcing CAMAG’s position as the global leader in HPTLC.
Images by Camag and Tale
Visual Identity Refresh, 2025
For Schweizer Söhne, a traditional painting and plastering company based in Basel, we refined and streamlined the visual identity to ensure long-term recognition and consistency.
We simplified the existing brand elements to strengthen their recognizability and specified a revised color palette that ensures a coherent appearance across all color systems, from print to digital.
We also redefined the rules for combining the key elements—Wilhelm Tell illustration, typography, and colors—into a coherent and flexible identity system. To complement the updated look, we introduced a contemporary typeface and developed new slogans that reflect the brand’s values and regional character.
The result is a timeless yet distinctive identity that honors the company’s heritage while preparing it for future growth. Our work not only modernized the appearance of Schweizer Söhne, but also clarified its positioning and strengthened its emotional connection with both existing and new customers.
Images by Schweizer Söhne and Tale
For Schweizer Söhne, a traditional painting and plastering company based in Basel, we refined and streamlined the visual identity to ensure long-term recognition and consistency.
We simplified the existing brand elements to strengthen their recognizability and specified a revised color palette that ensures a coherent appearance across all color systems, from print to digital.
We also redefined the rules for combining the key elements—Wilhelm Tell illustration, typography, and colors—into a coherent and flexible identity system. To complement the updated look, we introduced a contemporary typeface and developed new slogans that reflect the brand’s values and regional character.
The result is a timeless yet distinctive identity that honors the company’s heritage while preparing it for future growth. Our work not only modernized the appearance of Schweizer Söhne, but also clarified its positioning and strengthened its emotional connection with both existing and new customers.
Images by Schweizer Söhne and Tale
Oil Lamp, 2025
The Oil Lamp is conceived as a monolithic object for the home. Minimal in form, it brings together precision and high-quality materiality with the warmth and sensuality of an open flame.
Rather than exposing mechanics, the design focuses on experience. Light, surface, and evolving patina shape the object over time, creating a quiet, sensorial presence that changes with use.
Developed for Art du Temps, a watch and jewellery store in Biel, the Oil Lamp extends the brand’s fascination with precision, material quality, and crafted objects beyond timepieces. As part of Art du Temps’ own product range, it reflects a commitment to thoughtful design and Swiss-made products.
Tale led the entire development process together with the Art du Temps team, from concept and product design to sourcing, production support, quality control, branding, and packaging. The result is a timeless object that translates precision into atmosphere and experience.
Images by Tale
The Oil Lamp is conceived as a monolithic object for the home. Minimal in form, it brings together precision and high-quality materiality with the warmth and sensuality of an open flame.
Rather than exposing mechanics, the design focuses on experience. Light, surface, and evolving patina shape the object over time, creating a quiet, sensorial presence that changes with use.
Developed for Art du Temps, a watch and jewellery store in Biel, the Oil Lamp extends the brand’s fascination with precision, material quality, and crafted objects beyond timepieces. As part of Art du Temps’ own product range, it reflects a commitment to thoughtful design and Swiss-made products.
Tale led the entire development process together with the Art du Temps team, from concept and product design to sourcing, production support, quality control, branding, and packaging. The result is a timeless object that translates precision into atmosphere and experience.
Images by Tale
Watchstand, 2025
Watchstand is conceived as a sculptural object that maintains a strong presence regardless of how many watches or pieces of jewellery it holds. Whether fully equipped or nearly empty, it remains visually balanced and intentional.
Precisely milled wooden elements form the structural core of the stand, combining clarity of geometry with a tactile warmth. The upper part is padded with Alcantara, providing a soft, non-slip surface that ensures watches are securely placed while being gently protectedA lower level offers space for smaller jewellery items such as rings or necklaces, extending the stand’s function without compromising its calm, reduced appearance.
Developed for Art du Temps, a watch and jewellery store in Biel, Watchstand contributes to the brand’s ambition to create a refined and immersive customer experience. As part of Art du Temps’ own product range, it reflects the brand’s fascination with materiality, precision, and high-quality Swiss manufacturing.
Tale led the entire development process together with the Art du Temps team, from concept and product design to sourcing, production support, quality control, branding, and packaging. The result is a durable, well-balanced object that elevates the presentation of watches and jewellery while strengthening the brand’s identity through thoughtful design.
Images by Tale
Watchstand is conceived as a sculptural object that maintains a strong presence regardless of how many watches or pieces of jewellery it holds. Whether fully equipped or nearly empty, it remains visually balanced and intentional.
Precisely milled wooden elements form the structural core of the stand, combining clarity of geometry with a tactile warmth. The upper part is padded with Alcantara, providing a soft, non-slip surface that ensures watches are securely placed while being gently protectedA lower level offers space for smaller jewellery items such as rings or necklaces, extending the stand’s function without compromising its calm, reduced appearance.
Developed for Art du Temps, a watch and jewellery store in Biel, Watchstand contributes to the brand’s ambition to create a refined and immersive customer experience. As part of Art du Temps’ own product range, it reflects the brand’s fascination with materiality, precision, and high-quality Swiss manufacturing.
Tale led the entire development process together with the Art du Temps team, from concept and product design to sourcing, production support, quality control, branding, and packaging. The result is a durable, well-balanced object that elevates the presentation of watches and jewellery while strengthening the brand’s identity through thoughtful design.
Images by Tale